Asahi Shuzo (Niigata)
朝日酒造
Asahi Shuzo (Niigata)
Prefecture
Niigata
Chubu (中部)
Founded
1830
Toji School
Echigo Toji
Water Source
Draws from deep underground wells fed by snowmelt from the Echigo Mountains in Niigata. Niigata's characteristically soft water produces the clean, light, and delicate sake style for which the region.
About
Asahi Shuzo in Nagaoka, Niigata is the creator of Kubota, one of Japan's most iconic sake brands. The brewery pioneered the tanrei karakuchi (light and dry) style that defined Niigata sake in the 1980s. Using pristine snowmelt water from the Asahi mountain range and Gohyakumangoku rice, Kubota set the standard for clean, refined sake.